Web Design Services

Award-winning agency creating mobile-first, responsive web designs for small businesses. Creative digital solutions, website design, & brand strategies using modern web technologies such as WordPress, Kajabi, Shopify, & more.

The Importance of Web Design in a Digital Marketing Strategy

Holistic Web Design

Here at Blue Zenith, we take a holistic approach to web design. This means that whenever we design a new website, we take everything into consideration, from your business colors and images to your branding, marketing, and SEO. Holistic site design balances both form and function: the way it looks, the way it performs, and the functional relationships between all of the different parts that make up the website. All parts of the finished website will feature responsive design across different devices, balance engaging content with search engine findability, and communicate your overarching brand message.

A Website Design and Development Strategy Customized for You

Imagine connecting powerful modern technology with your business vision into an automated digital funnel: getting your site found, outranking your competition in both search results and rankings, connecting with your users, and converting your site visitors into new customers. Simultaneously, your marketing automation is working behind the scenes to capture new leads, populate your site with fresh content, and generate interest with potential future customers. Now imagine this entire package delivered in a functional, engaging tool that emphasizes your brand visibility and business vision. Blue Zenith helps make that happen; we connect small businesses with tools that power their websites and fuel their growth.

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Findable Digital Marketing

Website Findability

Client Stickiness

human-centric design

Site Findability & Site Stickiness Defined

What is Findability & how is it measured?

Findability, also defined as website findability or content findability, is a dimension/metric used in digital marketing that measures how easily your business site is found on the Internet. The easier your website gets found by search engines, the more potential audience outreach, site traffic, and customer conversions for your business. Findability is measured through SEO.

What is the stickiness factor & how is it measured?

Stickiness is a metric in business that refers to engaging visitors on your site so they are interested in learning about your offerings and becoming your customers. Using Google Analytics 4, we can help you measure site stickiness, session stickiness, and user stickiness to increase client engagement rates.

Responsive Design Technology

WordPress: responsive web design projects with a holistic touch

kajabi: email automation & more within an all-in-one course management system

shopify: a convenient ecommerce website development strategy

Modern Website Technologies

The platform and technology used to build a website can make a big difference in our website design and development strategy. Whether you are interested in building a website through WordPress, Kajabi, or Shopify, Blue Zenith can use those platforms to benefit your brand, emphasize your business values, and maximize your market appeal.

WordPress

WordPress is our go-to platform for small business marketing and website development strategies. With its user-friendly content management system and a wide range of beautiful, versatile themes, it powers a major share of the Internet. It is the best choice for small business websites in need of a B2B website design strategy.

Kajabi

Kajabi is the #1 platform for building custom online courses and membership websites. With its full range of features, it is the perfect tool to create, manage, and sell your online courses from a single platform. Let Blue Zenith help build your digital academy, perfect your Kajabi email automation, and set you up to engage your clients virtually from anywhere.

Shopify

Shopify offers a complete eCommerce solution that lets you easily manage your online store and business from one platform. Small businesses have the option to sell products/services locally, nationally, or internationally through Shopify. Blue Zenith can help you build a responsive online store and implement an eCommerce website development strategy that works.

Websites that Work as Hard as You Do

There is so much more to web design than its surface level. The colors, images, videos, and page layout all come together to make a difference, highlight your vision, and represent your brand. An aesthetically-pleasing website alone won’t convert your visitors into customers if your website doesn’t have the proper functionality, findability, stickiness, or branding strategy.

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Responsive web design strategies to make your wordpress site mobile friendly

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Securely hosted, solidly built websites ready to grow with your business

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Optimized content working with technology to improve your SEO findability

Upcity Marketplace Top Branding Agency - Blue Zenith Design + Strategy
Upcity Local Excellence Denver, Colorado 2022 Winner - Blue Zenith Design + Strategy
Upcity Local Excellence Winner Denver, Colorado 2021 Blue Zenith Design + Strategy
Best Web Developers in Aurora Colorado 2022 Expertise.com - Blue Zenith

Small Business Web Design Packages

Every one of our website packages features a securely hosted site, a mobile-friendly design, and an abundance of responsive web design tools to get your site found.

Mobile friendly web designers

Our company recognized the importance of responsive web design over a decade ago. We have adopted a mobile-friendly approach to responsive web design ever since; it has become our standard for the high-quality websites we deliver.

Read More: Holistic Web Design Inspiration

Time to Rebrand & Redesign Your Website?

Time to Rebrand & Redesign Your Website?

Your site is a bit stagnant and your business has grown, there are many reasons that should prompt an in depth look at your website to attract a new audience or to shake off an old image, either way the timing it right!

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Our Responsive Web Design Projects

Creating Mobile-First, Responsive Web Designs

Mobile First Web Design

Nowadays, a responsive website is the industry standard and more imperative for ranking than ever before. In fact, search engine giant Google takes a mobile-first approach when it comes to site rankings—if your website is not mobile-friendly, you may miss out on optimizing your ranking potential, increasing site traffic, and ultimately, business. This is the standard regardless of whether your site traffic comes from desktop, tablet, or mobile users.

Human-Centric Design

Other design trends and digital tools have been influenced by Google’s mobile-first approach as well. Here at Blue Zenith, we are all about responsive web design. Our human-centric approach to design thinking allows your site design to be accessible for different types of devices, while still providing a convenient, user-friendly, and straightforward navigation experience.

Mobile search engine market share 2022

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mobile search engine market share blue zenith 2022

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Around 70% of mobile phone searches lead to some kind of online action

Responsive Web Design Company Near Me

Mobile Friendly Web Designers

Local to Denver, Colorado | Serving Nationwide Clients

Although many of Blue Zenith’s website development and design clients are local to communities near Denver, we also serve many clients outside of Colorado. No matter where your business is located, you can count on Blue Zenith to build you a professionally-designed, mobile-friendly website that will wow your audience.

Your SEO findability will help your site stand out. Your web design will emphasize your brand stickiness. Blue Zenith can help make it happen. Schedule a free online consultation with us today:

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