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Google Profile for Business: Our Local SEO Content Strategy, Part Two

Google Profile for Business: Our Local SEO Content Strategy, Part Two

by Angela Qiao | Last updated Jul 10, 2023 | Published on Feb 16, 2023 | Search Engine Optimization, Content Strategy, Small Business Tips, Web Presence

Ready To Begin Creating And Reclaiming Online Directory Listings? Let’s get started!

Digital Directories: Our Local SEO Content Strategy, Part One

Digital Directories: Our Local SEO Content Strategy, Part One

by Donna Galassi | Last updated Mar 28, 2023 | Published on Jan 20, 2023 | Search Engine Optimization, Content Strategy, Small Business Tips, Web Presence

If your business or organization specifically caters to a local market, it is advantageous to link your social media accounts with online business directories as part of your social media strategy.

The Difference Between Website Content and Social Content

The Difference Between Website Content and Social Content

by Donna Galassi | Last updated Jun 11, 2024 | Published on Sep 6, 2022 | Blue Zenith, Content Strategy, Social Media, Web Presence

Your brand message is foundational to how your audience relates to you and your business. That message shows up differently depending on the audience and how it is delivered. If you are a speaker, and you’re up on stage, your tone is conversational and easy to...
Apple, Inc and Public Brand Perception

Apple, Inc and Public Brand Perception

by Donna Galassi | Last updated Jul 28, 2026 | Published on Feb 21, 2022 | Branding, Business Strategy, Marketing, Web Presence

How does the public perceive your brand? It is important to understand how the public discovers and interacts with your brand, and what they take away from that experience.

Choosing The Right Social Media Handle

Choosing The Right Social Media Handle

by Donna Galassi | Last updated Jul 28, 2026 | Published on Feb 21, 2022 | Marketing, Social Media, Web Presence

Choosing the right handles for your professional use or for a business can play a major role in the success or failure of your overall social media strategy

An Introduction to Social Media Handles

An Introduction to Social Media Handles

by Donna Galassi | Last updated Jul 28, 2026 | Published on Feb 21, 2022 | Marketing, Social Media, Web Presence

What is a handle, and why does it play such an important role in identifying you or your business on a social media network?

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