Essential Social Media Networks in 2017
You are a publisher if you utilize social media networks to expand an online presence and network your business to funnel new customers to your website
Applying Seasonal Changes to Your Digital Branding
The Power of Seasonal Branding In our previous post, we discussed both the power and peril of making seasonal changes to your branding. Whether we consciously acknowledge it or not, and even if one lives in a region of the country without seasonal changes in the...
The Power of Seasonal Branding Changes
The Power of the Season Fall is here, and as the weather grows colder each week, our thoughts often shift to the feeling of abruptness that comes with the changing of the seasons. Wasn’t it just hot? Wow, is it really October already? Are the holidays really right...
Set A Social Media Budget
Making Sure You Have Return On Investment In our previous post, we discussed the basics of setting a social media advertising budget, and the importance of identifying your target market for each campaign you launch. Creating an online brand, social media presence and...
An Introduction to Social Media Advertising
Before you change your digital marketing strategy into a social media advertising campaign, it’s important to determine if such a campaign is a good fit.
Maintaining Your Brand Voice on a Daily Basis
Maintain your brand voice consistently with your customers and online content marketing, your business blog, social media accounts and other online forums.