The Top 6 Mistakes Made By Small Business Websites
Are you making any of these mistakes? If you are not writing a blog, or if your small business’s website is outdated, you may need to update your website.
What Not to Do With Your Tagline
Avoid these common mistakes when developing a good tagline: imitating a competitor, over-used clichés, and over-complicated statements.
Creating The Perfect Tagline
The process of developing a good tagline can help you identify exactly what unique values your business delivers to your customers.
Good Logos Are Often Deceptively Simple
Good logos can often be deceptively simple. So much more goes into a powerful logo design than simply picking a letter to represent your company. What makes a simple logo so “deceptively” memorable and effective?
How Effective Is Your Logo?
Designing a good logo is difficult. How can you make sure that the logo representing your company will actually work for your specific business?
Choosing the Right Color Scheme
Before you can decide on a set of colors to represent your business, it’s extremely important to understand your target audience and your competitors.