Handy Tools for Growth: Developing an Outstanding Email Newsletter

by Donna | Last updated Apr 1, 2021 | Published on Oct 19, 2016 | Communication

Email is Still Relevant In our previous post, we discussed email – more specifically, we discussed how both our personal perceptions (and misconceptions) about the continued popularity and relevance of email, and even our own personal annoyance with overflowing...

Handy Tools for Growth: Does Your Business Need an Email Newsletter?

by Donna | Last updated Apr 1, 2021 | Published on Oct 18, 2016 | Communication

An email newsletter allows you to share your expertise and insights with your readers, while developing an ongoing connection.

How To Successfully Add Humor To Your Brand Voice

by Donna | Last updated Jul 11, 2018 | Published on Apr 27, 2016 | Branding, Communication, Customer Experience

By following a few proven strategies, you can ensure that your brand and brand persona are humorous in ways that are universal, inoffensive and successful.

Be Humorous in All the Right Ways

by Donna | Last updated Apr 18, 2016 | Published on Apr 26, 2016 | Branding, Communication, Customer Experience

Humor is important, and when utilized in your business’s brand in an effective way, it can win over the hearts and minds of your target audience.

Keep Your Brand Voice Consistent and Authentic, Part Two

by Donna | Last updated Mar 28, 2016 | Published on Apr 6, 2016 | Content Strategy, Branding, Communication

Your brand voice represents your brand. Authenticity and consistency are the two primary components of a stable, respected, and appealing brand.

Keep Your Brand Voice Consistent and Authentic, Part One

by Donna | Last updated Mar 28, 2016 | Published on Apr 5, 2016 | Content Strategy, Branding, Communication

By using a consistent and authentic brand voice, you can boost and improve your brand and make your marketing and advertising initiatives more effective.