Business Fundamentals: Communicating Value to Clients
Spend time communicating the real value of the unique options that can serve your customers, this is essential to your business success.
Forming A Social Media Strategy: Applying Your Strategy To Different Services
Your website and blog should be both the focal point of your social media efforts and the ultimate repository of all the content you create.
Forming A Social Media Strategy: Developing A Universal Social Media Strategy
Each social media service is different; each requires a different approach to both creating and posting content and interacting with followers and the public.
Forming A Social Media Strategy: Developing Your Online Voice
Why Do I Need To Develop An Online “Voice”? You already have a website and a blog, and now you want to add social media accounts to your online brand and marketing. Since you’ve already successfully maintained your website and blog, it should be a piece of cake...
Forming A Social Media Strategy: Targeting Your Audience
The best way to build the proper foundation for your social media strategy and online voice is to carefully choose which social media services are the most effective at targeting your optimal audience.
Forming A Social Media Strategy: Choosing Services
Choosing the best services for your business and then focusing specifically on those services will lay a solid foundation for your overall social media strategy.