Read The Latest Blue Zenith Blog Posts
Your Mobile Website: The Two Fundamentals Of Mobile Website Design
It is important to understand the two fundamental elements of mobile website design – minimalism and simplicity. By incorporating these elements in every facet of your website, you will have a faster, more responsive and more reliable mobile website.
Your Mobile Website: How Mobile-Friendly Is Your Website?
Before you invest time and resources in creating a mobile website, you should determine if your existing website is mobile-friendly. If a majority of mobile users can view your website and access the contents successfully, a mobile website may not be necessary.
Your Mobile Website: What Are The Differences Between Desktop And Mobile Websites?
There are fundamental differences between websites optimized for desktop browsers and mobile browsers. Does your company or organization need a website optimized for mobile devices?
Forming A Social Media Strategy: Marketing Your Social Media Accounts Offline
Now that you’ve begun to implement your social media strategy, it is time to begin telling your customers and potential customers about your new social media accounts.
Forming A Social Media Strategy: Should I Utilize Online Advertising?
As a small business, you don’t have a huge marketing budget. Its critical to the long-term success of your business or organization to allocate your marketing resources sensibly and in a productive way.
Forming A Social Media Strategy: Utilizing Local Directories, Part Five – Superpages and Dex Are There Any Other Business Directories I Should Use?
By now, I’ve shown how to claim your online listings, and the value of getting your business listed with Google Places for Business, Bing Places for Business, and Yelp. There are many other smaller online directories – but still significant in building a local online presence for your business. These are just a few of the directories that you can utilize to promote your business to your local customers.
Forming A Social Media Strategy: Utilizing Local Directories, Part Four – Should I Use Yelp?
Yelp can be a place to gather online reviews about your business. Understanding the platform can help you make the most of this social media service.
Forming A Social Media Strategy: Utilizing Local Directories, Part Three – Bing Places for Business
Set up a Bing Places for Business listing for your business. Ignoring Bing could result in these customers and potential customers missing your business listing entirely.
Forming A Social Media Strategy: Applying Your Strategy To Different Services
Your website and blog should be both the focal point of your social media efforts and the ultimate repository of all the content you create.
Forming A Social Media Strategy: Developing A Universal Social Media Strategy
Each social media service is different; each requires a different approach to both creating and posting content and interacting with followers and the public.