The summer of 2007 changed the path that my life was on, defining a “new normal” on many different levels. I was working at the time in the engineering department of a small company. The company created reports that real estate investors would purchase to identify undervalued properties to add to their investment portfolio.
That company was one of the many companies that fell victim to the economic crash called the “Great Recession”. With the loss of that job, I began down the path of starting Blue Zenith. Starting the company at that time was not an easy journey. Each client was hard-won. Each dollar in the bank was a celebration.
It was my journey to becoming an entrepreneur myself, that I came up with my three non-negotiables of success. These three things are foundational to me, and represents my own determination of ensuring Blue Zenith’s success. To me, they are part of a successful mindset, whether your goals are for business or life.
So what are my three non-negotiables of success?
1. Believe in yourself. Believe you can, and you will. Believe in your ability to make this happen.
2. Value your talents and gifts. To run a successful business, you must be confident in your skills and talents – and put a price tag to that. If you don’t value yourself, your clients won’t.
3. And most importantly, be willing to do the hard work.
Success isn’t easy. It’s hard to put yourself out there. Its hard to believe in yourself so strongly, that you define yourself as a brand, as something bold and worthy of being called a business. It takes courage, guts, and perseverance.
Blue Zenith was founded on the promise to give voice to the entrepreneur. To give voice to those wanting to take control of their lives, make an impact on the world and do what they love to do.
Explore Your Brand!
Your website is your business’s #1 tool. How your website performs greatly depends on the quality of your brand message. Are you doing everything you can to ensure that your website is completely and properly branded?
About Blue Zenith
Blue Zenith Design + Strategy, a Denver digital marketing agency, was started in 2009 by founder and president, Donna Galassi. With over 15 years of experience in the tech industry, Donna took her skills in technology and combined them with her love for creative design and Blue Zenith was born. From the start, she knew that building meaningful relationships with her clients was imperative to creating uniquely custom websites.
Fast forward to today and Blue Zenith Design + Strategy is now a team of professionals. We create more than just websites. We build complete online presences for our customers. To us, a website is not just a website, but the number one marketing and branding tool that small businesses rely on to build and grow their business. Even though our digital marketing services have grown, the way we do business has stayed the same: only by understanding how our clients do business with their clients can we focus their message, brand, and online presence to be powerful and true to their business’s vision.
Our goal is for our clients to succeed. Blue Zenith creates branded web experiences to align each client’s business products and offline brand with their online digital brand persona. Blue Zenith promises exceptional customer service, honoring each client’s trust, in a collaborative environment valuing honesty and integrity. Our comprehensive services support our client’s growth and digital marketing needs. Technology inspires us to be better and becomes the tools through which we support our clients in reaching their goals.
Our Founder, Donna Galassi
Donna Galassi, founder of Blue Zenith, has been in the tech industry all of her career with more than 15 years as a Software Engineer before founding Blue Zenith, an award-winning web design company, in 2009. Donna brings her unique skillset, blending software development, web design, marketing and branding skills to create custom website solutions that not only brand their clients effectively telling their story, but create online web applications customized to each client’s business needs. She is a skilled WordPress developer and a certified All Pro Web Tools provider, ensuring you get the best technology and software solutions bundled with the expertise of marketing and branding. Its her passion to provide quality top-notch services to small businesses to help them compete in this highly competitive online world.
Our Developer, Alex Galassi
Alex Galassi is Donna’s son and has been working with Blue Zenith since the fall of 2013, after graduating from CU Boulder that spring. In the beginning he worked part time, mainly doing blogging and simple website edits. Since then, his role has shifted to become the main website developer for Blue Zenith. He is experienced in working with WordPress, AllProWebTools, and Kajabi. Alex’s other responsibilities includes website maintenance, security, and video editing.
In the summer of 2016, Alex took a few months off to travel. He road tripped across the country, going to many different states including Utah, Wyoming, Idaho, Montana, and South Dakota. Along his journey, he stopped at many national parks and national monuments. This journey gave him a new appreciation to just how diverse and beautiful our country really is. Alex came back refreshed at the end of the year, and has been working full-time ever since.
Did You Know?
Your zenith is the point in the sky directly above you. If you were to look down from your zenith, you would have a pretty good perspective of the world around you. We like to think that Blue Zenith is that perspective. We discover what you need for your project to sprout wings and take flight.
Let us help you #FindYourBrandZenith
Colorado Landscape Photography
Original website photos* by donna galassi and alex galassi
*blog post images not included
Red Rocks, Evergreen, Boulder, Estes Park
Roxborough Park, Colorado Springs, Garden of the Gods
Keystone, Frisco, Glenwood Springs, Telluride, Crested Butte
support the great outdoors